RevUp Kaizen
Transitionmanager & Consultant for Commercial Excellence
– The roots of my work –
focusing on outcomes,
a strong desire to drive things forward,
constantly learning,
and a belief in the power of individual strengths, enabling each person to do more of what they do best.

„Excellence is not an action, but a habit“
My approach in a nutshell.
RevUpKaizen – From disciplined improvement to strategic revenue power.
* Kaizen stands for continuous improvement.
3 points apply to me: Ideation | Lean & Kaizen | Habits.
With BtoB experience in selling complex solutions since 2013, I developed a comprehensive understanding of the industrial and commercial value chain.
Performance stems from visible, measurable and indicators that are understood: teamwork.
- I love setting up a new direction in a fast-paced environment with local players.
- As a certified Lean Consultant in B2B, I recognize bottlenecks early and prioritise customer potential using data.
- My philosophy is that Excellence is not a one-off action, but a habit.
- Typical characteristics how I approach a project and transition:
- A structured approach pairs data-driven insights with practical, measurable actions.
- Activation and problem-solving.
- Sturctured planning, discipline and achiever.
- Strategic and focus oriented.
- Creator, individualization and team-spirit.
My references.


From process optimisation to revenue growth with an international flavour.
For 13 years, I mobilised internal expertise at Daimler Trucks / Mercedes-Benz in
7 countries to achieve customer objectives.
Mutares enabled me to lead transformations with measureable impact: analyses, strategic portfolio development and interim management.
I structured the sales operations of Busch Vacuum Pumps, Omnicell International and VLM Robotics, as well as the processes and systems that make up the system.
Which bottleneck do you like or need to focus on ?
I’d like to put this expertise to work on a meaningful and innovative European project – feel free to reach out.
Supporting European sovereignty through voluntary engagement.
I support non-profit and community-driven initiatives that align economical development with social impact.
Using collective intelligence, I help to generate ideas, establish contacts and turn good intentions into practical actions.
Franco-German Business Club in Bordeaux & Nouvelle Aquitaine | CAFA-BNA Member of the board.
Our target: Boost the econonomical development of regional businesses in the Nouvelle Aquitaine.
→ Visit CAFA Bordeaux Aquitaine website
Lead Expert-Hub Communication Association of Sales Managers „Bund der Vertriebsmanager | Die Vertriebsmanager:innen“
Why focusing on people – and not just numbers – changes sales for the better. I transform sales through clear metrics, focus and new routines.
→Visit the corporate communication section.
Sales Enablement Collective
The exchange and multiplication of good practices was a decesive factor for me to launch the local group in Bordeaux of the Sales Enablement Collective :
→Become a member.




Why to get in touch.
Key topics I focus on.
Explore key topics we can tackle together – intensity and length to be defined together, either for a short commercial diagnosis / audit or for a transition project with your teams:
B2B Sales Optimization & orchestrating and building the architecture for an excellent commercial system. Lean transformation that includes habit changes.
- Commercial Diagnosis, audit and maturity analysis of commercial structure.
- Analytical deep-dive to your organisation, communication structure, KPIs, pipeline, customer focus to understand how the teams actually operate.
- Based on Kaizen / applied Leanmanagement, this starts with the identification of bottlenecks.
- Continuous improvement with clear habits.
- Digital transormation and change of habits.
- Workflow optimization.
- A structured approach pairs data-driven insights with practical, measurable actions.
- Strategic Diagnosis: Analysis of the fostered Commercial Strategy – Diversification, Customer-Centric Strategy or Market Penetration Strategy – including the implemented KPIs and derived measures, to challenge the strategy’s effectiveness and its operationalisation.
- Administrative Analysis to improve internal efficiency with 360°-orientation end-to-end (E2E) value-chain in B2B: Process Mapping, customer-touchpoints, RACI.
- Support the roll-out / implementation or enhancement of a CRM system with the commercial perspective. The goal: to align it with internal processes and leverage its capabilities to strengthen customer relationships.
Please reach out to discuss meaningful European projects where lean principles unlock growth and sustainable excellence in B2B.
My skills and strengths.
My references over the past 20 years of professional experience :


Activator & problem-solving.
Once the problem is understood, I am pushing to do, to try out and experiment. Own practical experience as KAM for German OEMs (4 mEUR p.a.) in automobile supplier.
Creator, individualization & team-spirit.
Created a new team at Busch for Sales Excellence, worldwide network set up for (1.) Salesdirector and (2.) Lean-facilitators. Commercial Excellence with sales methodology launched for Omnicell International, that included topic selection and deduction of good practices, together with local experts in interviews and workshops.
What drives me most: a strong desire to drive things forward, focusing on outcomes, constantly learning, and a belief in the power of individual strengths, enabling each person to do more of what they do best.
Structured planning, discipline & achiever.
Project coordinator (Lean /Agile) in Daimler Trucks Consultancy on operational level until achievement, that I mulplied after.
360°-orientation End-2-End value-chain in B2B.
Having worked in different sales-channels (Wholesale, Retail, Headquarter at Daimler; small-medium supplier with Private-Equity; family-owned hidden champion, american company listed on stock exchange) and various industries, help to decode the sales cycle & customer-needs – the basis for excellence.
Digital transformation & change of habits.
I accompanied CRM-launches from a Sales perspective in 4 companies with Salesforce, Oracle Siebel, SAP C4.
In my experience, strong communication to all required stakeholders is the key to change habits, because only those who are heard and understood can shape change.
Strategic & focus oriented.
3-years plan created for global Sales Excellence System at German Hidden Champion Busch Vacuumpumps.